Recently, Slaw.ca , the well-known Canadian group law blog announced a change in its advertising policy and is now accepting “sponsorships”. The most prominently displayed banner is by the online lawyer marketing outfit:
In today’s post, Simon Fodden mentions New Math, a website by Craig Damrauer who ”makes language sub for numbers and comes up with some wry products.” Fodden excerpts some examples:
Or, to pick something likely even closer to our hearts:
I think this form of heuristic (or linguistic shortcut) can be applied in many contexts, including using it effectively for lawyer marketing purposes. Here’s one I came up with:
If you have any equations you wish to share, feel free to post a comment.
Tags: Craig Damrauer, Law, Law firm, Lawyer, Legal Practice, New Math
